Success Stories

They help you think through everything — plans, financials, marketing, cash reserves--they don’t hold your hand, but they’re like training wheels — you don’t feel so alone the first year.

Ian Mohorn

Mobile, AL

When I started, I knew this wasn’t just about running a business—it was about helping people overcome their fears and unlock their potential.

Cesar Maldonado

Mexico


Owning a Dale Carnegie franchise connects me to a powerful brand, an engaging culture, and leaders around the world in our field.


It’s so rewarding to run a company that makes such an impact on people and organizations.

Matt Norman

Minnesota

I’m proud to be part of an organization that continues to be a pioneer in the Learning Industry.


Dale Carnegie is always discovering new ways of delivering training. 

Nancy Covert

Alabama

Meet the Leaders Behind Dale Carnegie’s Global Network

Ever wondered what it’s really like to own a Dale Carnegie franchise?

We asked 12 owners from around the world to tell their stories—how they started, what they’ve learned, and what keeps them inspired.

Download the magazine to see if this journey feels right for you.

A Slovenian Success Story

When Matic Jurkošek first read "How to Win Friends and Influence People" a decade ago, inspired by Warren Buffett's praise for the book, he couldn't have imagined he would one day become part of the Dale Carnegie legacy. Now, as Slovenia's newest Dale Carnegie franchise owner, he's preparing to bring the globally renowned training company's programs to his home country.

With over 20 years of experience in sales and team management across various industries, Jurkošek brings a wealth of practical knowledge to his new venture. "Everyone in business knows the Dale Carnegie book," he notes. "What they don't realize is there's a well-organized franchising system behind it."


Stories of Recent Startups


How One Leader Turned a Pandemic Setback Into a Thriving China Franchise
Dale Carnegie Is Back in Rio Grande Valley/Corpus Christi — Meet Dr. Federico Zaragoza, Franchise Owner
From Passion to Succession: A Dale Carnegie Franchise Journey in Charlotte, North Carolina
From Kitchen Tables to Multi-State Territory: A Dale Carnegie Franchise Journey Rooted in Family and Growth
Planning Your Exit: How Dale Carnegie Owners Create Successful Successions
Building a Legacy: The Authentic Journey of Three Dale Carnegie Franchise Leaders across the Southeast
How John Glaneman Took Ownership of Dale Carnegie Central–Western Pennsylvania and Northeast Ohio
Starting Strong on the Emerald Coast: How One Franchise Owner Carved His Own Path with Dale Carnegie
How Liz Haberberger Balances Family, Fitness, and Business as a Dale Carnegie Franchisee in Missouri
Building Human Potential in a Rapidly Changing India: The Dale Carnegie Franchise Journey of Pallavi Jha

The Lost Art of Human Connection

Franchisee Brittany Schmid shares how her San Francisco Bay Area franchise helps customers discover the lost art of human connection, create lasting relationships and develop long term success.