About Us

Financial Overview

Overview

We require franchisees to have a minimum net worth of $500,000, and have at least $150,000 in liquid capital depending on the size and location of your territory. 

The average start-up cost to open a Dale Carnegie business is 20% lower than the average investment for businesses in the industry.

Initial Franchise Fee

Your initial franchise fee will vary depending on the size and potential (Revenue Target) of your territory at the time you enter into the franchise agreement with us. A breakdown of the franchise fee you’ll be expected to pay according to the Revenue Target of your desired territory is shown on the chart below:

Franchise Revenue Target

Franchise Fee

$1,000,000 or less

$20,000

$1,000,001 to $2,500,000

$35,000

$2,500,001 to $3,500,000

$45,000

$3,500,000 to $5,000,000

$55,000

$5,000,000 +

$65,000

Other Fees

Description

Fee

ACCET Fee

ACCET is the Accrediting Council for Continuing Education & Training. It is only applicable to US-based franchises.

$1,200 annually to cover the fees and costs associated with the ACCET accreditation process. This annual charge covers annual sustaining fees, application fees, workshop fees and on-site review fees, and may increase over the initial term of your contract.

Trainer Training Fees

The fee will vary depending on a number of factors, including, without limitation, the revenue target, geographic size of the territory and anticipated trainer workload. 

$10,000 to $25,000 for certification of up to three trainer candidates.

Royalty Fee

This is a tiered system based on the percentage attainment of your revenue target.

65% or less of revenue target - 12% royalty fee


65.01% - 85% of revenue target - 9.5% royalty fee


85.01% - 115% of revenue target - 7% royalty fee


115% + of  of revenue target - 4.5% royalty fee

Marketing Fee

3% of Gross Revenues

Learning Platform Fee

Fee covers eVolve learning platform license and digital course manuals for learners in courses.

1.75% of gross revenues less deductions for use exceptions.

Product End Evaluations

eVolve Learning Platform Fee: 1.75% of gross revenues less deductions for use exceptions.

Fee covers eVolve learning platform license and digital course manuals for learners in courses.

$225 to $4,000 per year

Computer Systems & Software

Fees cover these software licenses:

Client Builder $495 year
Office365 $51 year/user
Salesforce Gold $372/ year ($31/mo/user)
Salesforce Platinum $1416 ($118/mo/user)

$2,334, depending on the number of users

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