Dale Carnegie Franchise Partner Anita Zinsmeister Discusses Technology and Female Entrepreneurship with Small Business Trends

Anita Zinsmeister, the President of Dale Carnegie Training of Central and Southern New Jersey, was featured in an article with Small Business Trends discussing women entrepreneurs, what motivates women to start their own business and the role that technology plays.

“Particularly for women, flexibility is the name of the game, since we often have to play so many different roles,” Anita Zinsmeister tells Small Business Trends. “Not only in business, but even today women usually take the primary role when it comes to raising their families and taking care of their households. So if they need to develop the skills to become an entrepreneur or take on a new role for a promotion, it’s nice if you’re able to engage with them on a computer, tablet or other device when they at home or on the go.”

Click here to read the full article.

Leave a Comment:

What the global pandemic means for franchisees

To navigate this new normal, our franchisees are supporting their customers' need for a resilient and agile workforce.

See our customer messaging