Own a Proven Training Business Across Two Distinct Southern Markets

Step into an established Dale Carnegie operation spanning Louisiana and Mississippi — with a seasoned team of four trainers, an active client base, and a transition period designed to set you up for success.

This is an established franchise with real history behind it. Over many years, the current owners have built a functioning business across Louisiana and Mississippi, delivering Dale Carnegie programs to a wide range of organizations and graduating thousands of professionals throughout the region. A team of four experienced trainers is in place. The current owners are prepared to support a transition of three to six months. The foundation is solid.

The territory covers two states with meaningfully different economies — which is a strength. In Louisiana, New Orleans anchors the southeast with a metropolitan population of around 1.2 million and an economy that spans energy, port operations, healthcare, manufacturing, and tourism. It draws organizations and professionals from across the region, many of whom actively seek out high-caliber development opportunities. In Mississippi, three distinct metro areas add further reach. Jackson, the state capital, brings government, healthcare, and manufacturing. Hattiesburg offers a university-driven economy with a growing service sector. The Gulfport-Biloxi corridor, with around 426,000 residents, is supported by tourism, gaming, and shipbuilding. Together, these markets give a new owner meaningful diversity across industries and client types.

Online and in-person delivery are both available. AI is built into the products. A new owner can serve clients across multiple channels from day one, without being dependent on classroom delivery alone.

This is a business that requires active ownership. The market conditions across both states support demand for professional development. The right buyer will find a lot to work with here.

Dale Carnegie Summary

  • Over 110 years in business — the most recognised name in professional development
  • Operating in 90+ countries across more than 200 locations
  • 9 million+ people trained worldwide
  • Ranked in Training Industry Top 20 for Leadership, Sales and Workforce Development — for years running
  • Recognised by Franchise Business Review and Entrepreneur Magazine for best-in-class franchisee support
  • Average startup costs run 20% below comparable franchise investments
  • Dedicated launch team supports you for the first two years
  • Full curriculum, technology platform, AI tools and online delivery available from day one

For more than 110 years, Dale Carnegie has helped millions of people and thousands of organisations around the world develop the skills that matter most — leadership, communication, confidence, and the ability to build relationships that drive results. That heritage is not just history. It is a competitive advantage that opens doors with clients before you have said a word.

Owning a Dale Carnegie franchise means stepping into a business with a proven system, a recognised global brand, and a support structure designed to help you succeed from day one. You are not building something from scratch — you are channelling more than a century of expertise, curriculum development, and market presence into your territory. At the same time, this is genuinely your business. You build the relationships, grow the client base, and shape the impact you make in your community. In a world where automation is reshaping the workplace, the demand for the uniquely human skills Dale Carnegie teaches has never been greater. The opportunity is real, the timing is right, and the system is proven.

Is This the Right Opportunity For You?


Dale Carnegie franchisees come from business, sales, consulting, and leadership backgrounds. What they share is more important than where they came from.

You are likely a strong fit if you:

  • Have a genuine passion for developing people and making a difference
  • Bring strong business and sales experience, with an established professional network in your territory
  • Want to run a business for yourself — but not by yourself
  • Are ready to follow a proven system 
  • Have minimum liquid capital of $150,000 and a net worth of at least $500,000

This is not a passive investment. It is an owner-operated business backed by a world-class system. The right candidate is energized by that combination.



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I grant Dale Carnegie & Associates, Inc. permission to use the information I provide for the purpose of assessing my candidacy to be granted a Dale Carnegie franchise and may be shared with business partners and affiliates of Dale Carnegie for such purposes. I grant Dale Carnegie & Associates, Inc. and/or its business partners and affiliates permission to contact me to discuss my interest in purchasing a Dale Carnegie franchise.